Your Visual Identity:
Brand Design Impact for Business
What’s a Brand?
Your brand is a reflection of you and what you stand for.
It’s your unique identity and the perception that clients associate with your business or product.
It’s your businesses personality – it's the feeling, the style, the tone of voice - the whole package people remember.
How is your brand implemented?
We’ll explore your vision, values, and goals, your ideal client profile, and how you want them to feel.
When we have all that, then we’ll decide on a colours, fonts, and logo. All of these contribute to ensuring you get the tone and feeling of your message just right.
This is what gives your brand its own personality and signature style.
Why your Brand Matters
Without a clear brand identity:
❌ You’ll struggle to stand out from the crowd
❌ You’ll find it difficult to attract ideal clients
❌ You’ll have inconsistent messaging
With a clear brand identity:
✅ You’ll totally stand out from your competitors
✅ You’ll have a deeper connection with your ideal client
✅ You’ll have a strong, recognizable message and identity
How js Brand Styling Works
Brand Questionnaire Workbook
You’ll complete a questionnaire workbook to highlight your personality and the things you like or dislike.
You’ll also source photos so I can start work on a colour palette and all the other bits so you can focus on what you want in your business.
Brand Suggestions
I’ll suggest 3 brand styles for you. Word mark logo, colour schemes and font pairings.
You Decide
You’ll choose one of the design styles, and if you want to make some tweaks or changes, I’ll do that, and we agree on a final concept.
Example
Colour is a universal language that can instantly convey emotion and evoke reactions.
What’s in your Brand Kit
The goal of your brand kit is to enable you to consistently maintain your brand across all media to increase your visibility and recognisability.
Brand colour palette
Font pairings with styling
Wordmark or lettermark logo
Favicon
YouTube watermark
Watermark
Social media banners
Images sizes for Squarespace
Templates for Social Media
Choose your Brand Investment
Branding -50% purchased with
Web Design
€500.00
Standalone
Branding
- No Web Design
€1,000.00
LOGOS
